Allgemeine Geschaeftsbedingungen

1. Scope

1.1 These terms govern the use of Dokira's advertising services by website operators ("publishers"). They apply to every site a publisher adds to its account.

1.2 Individual agreements in writing (email suffices) take precedence. The publisher's own terms do not apply, even if Dokira does not object to them.

1.3 Part of these terms: the publisher policies and the joint controller agreement.

2. Account and acceptance of sites

2.1 The contract is formed when Dokira accepts a publisher's application and opens an account. Dokira reviews each site and may decline a site without giving reasons.

2.2 The publisher keeps its sign-in details confidential and keeps its account details, including company and payout details, correct and current.

3. The service

3.1 Dokira sells advertising space on the publisher's site through programmatic auctions with its demand partners, including Google Ad Manager / AdX, and shows the winning ads.

3.2 Dokira loads only the ad formats the publisher chooses in its account. In-content ads are placed according to a placement plan Dokira prepares for the site and reviews before it goes live; Dokira may change or withdraw the plan. The publisher's own ads, including Google AdSense, remain untouched.

3.3 Where a site has no consent management platform (CMP) of its own, Dokira may provide one with the tag for visitors from regions where consent is required.

3.4 Dokira chooses its demand partners, auction settings and floor prices at its discretion and may change them. Dokira does not guarantee any fill rate, price or revenue.

3.5 Dokira lists each accepted site in its public sellers.json file under the publisher's company name, or its domain if no company name is given, as the advertising industry requires.

4. Publisher obligations

The publisher:

• places Dokira's tag unchanged on its pages and adds the lines Dokira provides to the site's ads.txt file, keeping both in place for the term of the contract;
• complies with the publisher policies, the policies of Google Ad Manager and, where it uses them, of Google AdSense;
• generates no invalid traffic and does not encourage clicks or impressions;
• informs its visitors about the advertising in its privacy notice, including a link to Dokira's privacy notice for advertising, and obtains the consents required by law (see the joint controller agreement);
• holds all rights to the content of its site, and its content does not infringe any law or third-party right.

5. Revenue share

5.1 The publisher receives 80 percent of the net revenue, unless a different share is agreed for its account. Net revenue is the revenue Dokira actually receives from demand partners for ads shown on the publisher's sites, after deductions made by those partners, including for invalid traffic, chargebacks and fees charged on the transaction.

5.2 Revenue goes through these stages in the dashboard, per calendar month:

• Estimated: daily figures from the auctions. Indicative only; they create no claim.
• Confirmed: the revenue reported by demand partners, normally about 30 days after the month ends.
• Adjusted: the confirmed figure after corrections, for example later partner deductions. Each adjustment is shown with its reason.
• Payable: the adjusted figure, 60 days after the end of the month (NET-60).
• Paid: once the transfer has been made.

5.3 If a demand partner deducts amounts after a month was paid, Dokira may offset the publisher's share of the deduction against later payments. A negative balance in a month is carried forward and offset against the following months. It does not have to be paid back in cash, except on termination or in the case of invalid traffic caused by the publisher.

5.4 Dokira may withhold payment for traffic it reasonably considers invalid, and for months in which the publisher materially breached these terms, until the matter is resolved.

6. Payment

6.1 Payable amounts are paid by bank transfer through Stripe, after the publisher has set up its payout account and completed identity verification.

6.2 Payments are made in euros. Publishers based in the USA, or whose payout account is held in another currency, are paid in that currency, converted at the European Central Bank's reference rate on the day the month becomes payable.

6.3 Amounts below EUR 100, or USD 100 where the publisher is paid in US dollars, are carried forward to the next month.

6.4 The share in 5.1 is a net amount. Where the publisher is required to charge VAT, it invoices Dokira, or Dokira issues a credit note (Gutschrift) on its behalf, which the publisher accepts by not objecting within 14 days. For publishers outside Austria, the reverse-charge mechanism applies where the law provides for it. The publisher is responsible for its own taxes.

6.5 Objections to a statement must be raised within 60 days of the month becoming payable; after that the statement counts as approved.

7. Term and termination

7.1 The contract runs for an indefinite period. Either party may terminate it, or remove a single site, with 30 days' notice by email.

7.2 Either party may terminate with immediate effect for good cause, in particular if the publisher generates invalid traffic, materially breaches the publisher policies, or a demand partner refuses to buy the site's inventory. Dokira may also pause ads on a site at once while it investigates.

7.3 After termination the publisher removes the tag and the ads.txt lines. Revenue earned until the end of the contract is paid on the normal schedule, after the deductions in 5.3 and 5.4.

8. Liability

8.1 Dokira is liable without limitation for intent and gross negligence, and for personal injury. For slight negligence Dokira is not liable, except for breach of essential contractual obligations; in that case liability is limited to the foreseeable damage typical for the contract, and at most to the publisher's share of net revenue in the twelve months before the damage occurred.

8.2 Dokira is not liable for lost revenue resulting from the decisions or outages of demand partners, from the content of advertisements supplied by third parties, or from changes to the publisher's site. Dokira will remove an advertisement that violates the law or the publisher's reasonable standards promptly after being told about it.

8.3 The publisher indemnifies Dokira against third-party claims arising from the content of its site or a breach of section 4.

9. Confidentiality and data protection

9.1 Both parties keep confidential the other's non-public information, including revenue figures, prices and partner arrangements, during and for two years after the contract.

9.2 For the advertising on the publisher's sites, the parties are joint controllers under Art. 26 GDPR; the joint controller agreement applies. Dokira processes the publisher's own account data as described in its privacy notice.

10. Changes to these terms

Dokira may change these terms with effect for the future. It informs publishers by email at least 30 days before a change takes effect. If the publisher does not object within that time, the change counts as accepted; Dokira points this out in the email. If the publisher objects, either party may terminate under 7.1.

11. Final provisions

11.1 Austrian law applies, excluding its conflict-of-law rules and the UN Convention on Contracts for the International Sale of Goods.

11.2 Place of jurisdiction is the court with subject-matter competence for Vienna , Austria. Dokira may also bring proceedings at the publisher's place of business.

11.3 If a provision is invalid, the rest remain in force; the invalid one is replaced by the valid provision that comes closest to its economic purpose.

Questions: publishers@dokira.com.